WHAT WE OFFER
We support and advise clients on ATL, BTL, digital marketing, non-traditional media, and PR cost proposals from agencies, based on both local and global benchmarks. This ensures that costs and resources are always fair and market-based.
We create a cost audit and approval process tailored to client specific modus operandi.
We make sure our clients are never surprised by additional production costs.
COMMERCIAL NEGOTIATIONS
CLASSIC TTL
NON-TRADITIONAL MEDIA
DIGITAL MARKETING
OUR CORE SERVICES
Together with our clients we set budgets, individual benchmarks and production procedures. We supply our clients with monthly saving reports for quantifiable results. We can get your advertising agency to exceed expectations by establishing and maintaining agency performance standards.
We can negotiate on our clients behalf, the entire scope of work including TV, radio, print, digital, activations, events, PR, design and sponsorship costs areas based on the scope of work, resource allocation and all other necessary deliverables.
We can refine and balance all current allocated production budgets based on benchmarks and current spend.
Support in Cost Planning and Budgeting
Defining Benchmark Production Costs and Market Related Pricing
Development of Customised Client Solutions
Strategic Ring-Fencing of Business Unit Projects
Rate Card Assessments
Agency Deliverables Oversight
Configuration of Local and Global Benchmarks
Leveraging Synergies and Budgets Across Mediums
Reconciliations
SAY HELLO
Through partnership with our clients, we tailor-make solutions that offer intelligent, cost-effective and measurable tactics. Combine this with our out-of-the-box thinking and in-depth understanding of the advertising arena, and you have a unique process that maximises any marketing venture.